Cracking the code on how we achieved a 340% increase in sales

The blog discusses how a D2C fashion brand achieved a 340% increase in sales with a ROAS of 10x in just one month. By testing different audiences and ads, creating separate product categories for different regions, and running ads during specific time slots, they achieved impressive results.

Digital Gifting: A new way to support your favourite creators

The blog discusses the new feature on Instagram called “Gifts Expansion” which allows users to purchase stars and send virtual gifts directly to their favorite creators on the platform. However, the blog raises concerns about the possibility of creators asking for tokens/gifts for a particular task, which could be dangerous. The feature will first launch in the US and will soon be available worldwide.

5 ways you can level up your SEO Game

Search Engine Optimization (SEO) is essential for any website or online business that wants to attract organic traffic and grow its online presence. However, with the constant changes in search engine algorithms and increasing competition, it can be challenging to stay on top of your SEO game. This article provides valuable tips on how to improve your SEO strategy, including conducting keyword research, optimizing your on-page elements, creating valuable content, building quality backlinks, and ensuring technical SEO. By following these tips and best practices, you can enhance your website’s visibility in search engine results and attract more organic traffic.

7 Simple Tips to increase your Website Conversion by 30%

This blog provides a list of actionable tips to improve the e-commerce experience for customers and increase sales. These tips push buyers to make up their minds. By implementing these tips, e-commerce businesses can improve their customers’ experience, build trust, and drive sales.

10 Must-Know Tips for Choosing the Perfect Font for Your Brand

A brand’s font is important in creating a cohesive and memorable brand identity. Research shows that the font plays a significant role in creating a positive first impression, as it can communicate a lot about the brand’s personality and values. By choosing the right font, brands can ensure that their message is communicated effectively to their target audience.

The Power of Algorithms: How They Impact Social Media Engagement

The article explains how social media algorithms affect engagement on posts. While algorithms can limit visibility, they can also personalize content and increase engagement. However, they can also promote clickbait and reinforce user preferences. Understanding algorithms can help increase reach and engagement on social media.

New Guidelines for Influencer Endorsements

The Department of Consumers Affairs in India has issued guidelines for influencer Endorsements to regulate influencer marketing. The guidelines require influencers to try and approve products before endorsing them, and label sponsored content with terms like advertisement, ad, or sponsored. Fines of up to Rs.50 Lakhs can be imposed for misleading advertising. The guidelines aim to protect consumers who rely on influencers’ recommendations.